
Criterion Global
@criterionglobal
@criterionglobal
Leading Independent, International Media Buying Agency; Empowering Growth For The New Global Economy.
New York, United States
Criterion Global is an international media buying brand that specializes in Out of Home (OOH) advertising, including the popular and edgy tactic of wild posting. With expertise in media buying services, they offer comprehensive solutions to help brands effectively communicate their message to the target audience. Wild posting, with its subversive punk roots, has now become a mainstream form of OOH media buying. Criterion Global understands the supply and demand dynamics of this format, as well as the ever-changing perceptions of what is considered cool by brands and consumers. They provide a 5-part guide that covers everything from the origin story of wild posting to the economics and cost factors involved. In addition to wild posting, Criterion Global also offers a range of other OOH advertising services, ensuring that brands have a diverse set of options to choose from. Whether it’s billboards, transit ads, or digital OOH, they have the expertise to create impactful campaigns that resonate with audiences. With their global presence and practice insights, Criterion Global is well-equipped to help brands navigate the complex world of international media buying. Contact them today to unleash the full potential of your brand’s advertising strategy.